Being a blogger can be pretty daunting at times. I’ll be the first to say when I started writing this blog, I had a foggy direction of where I wanted to go. If you told me back in December of 2012 that I would be receiving half of the opportunities that I’ve gotten – there is no way that I would’ve believed you.
One of my goals for this year is to invest in this blog. To continue to breathe new life into my content and community to make Ware is the Vodka relatable to each and every individual who makes their way here.
If you’ve been here for a while now, you know that I went through a massive rebranding in January after a few mishaps that led me to WordPress. With the support of my blog besties, I’ve been making continuous strides on posting more, reaching out, and networking – but this weekend sparked a new fire.
Blogger 2 Boss was advertised as the conference you wanted to attend if you were looking to take your blog to the next level. That statement couldn’t be more true! The amount of information I was able to absorb this past Saturday was worth every penny and reminded me that this is all worth it.
Here are my 5 key takeaways from the Blogger 2 Boss conference:
1. “Excellence will emerge when you stop trying to be everything to everyone.” Lisa Petty – It’s Your Voice, Use It
This applies to both my personal and blog life in so many different ways. I don’t need to compare myself to others or try to impress them. My lifestyle blog fits a niche that is comfortable to my readers and in the end, that’s all that matters. As long as I am developing content that serves a purpose to my brand, excellence will prevail.
2. Know your worth and respect the worth of others, Lisa Petty – It’s Your Voice, Use It
Another truth the Lisa delivered was knowing your worth – which once again applies to both my personal and blog life. In order to succeed, you have to know that you are worth it and respect those who are working just as hard as you. There is a place for all of us, we just have to find it. No sense in beating each other up, just for the sake of taking each other down!
3. Content over design, Stephanie Drenka – Top SEO Tricks for 2015
I almost made a move back to Blogger (not that I have anything against it) because of all the pretty designs I was seeing from a bunch of bloggers I was reading at the time. It doesn’t matter what your blog looks like if your content is irrelevant and lackluster. You won’t get very far in Google Search or with a community if your writing is poor. Now that I’m comfortable with my design and platform, the content aspect comes much easier now.
4. Make sure what you are doing is valid and truthful, be relevant! Jackson, Brand Consistency
It’s been so important in everything that I’ve tried to accomplish with this blog. This space is my place to lay it all out on the table. My intentions have been clear from the beginning and will never waver. There is no topic off limits and I firmly believe in allowing both women and men into each and every aspect of my life. From both the highest and lowest points that I’ve been, I hope to provide the positivity that hope is always there, you just have to believe. We are apart of a community!
5. “You need to know your shit cold!” Jackson, Brand Consistency
AUTHENTICITY! I know this blog like the back of my hand, its my baby. This is my sanctuary to escape my daily career hustle and relish in a different hustle. A place of my own that I can tell it like it is and people will listen. People want to listen, so I’ll keep on talking!
Beyond these 5 things, the swag bag was awesome – but the networking took the cake for an event. Everyone was open and receptive to this being an educational event, but found the time to find each other on our social media outlets. I seriously couldn’t have asked for a better first blogging conference to attend.
Here’s to next year!